When Is the Right Time to Invest in a Content Delivery Network
Have you heard about the benefits of investing in a Content Delivery Network (CDN)?
Maybe you are at a stage where you know that a CDN will help your business, but don’t know whether you really need it.
For such and similar questions, we’ll help you figure out what a CDN is and when to invest in a Content Delivery Network.
What Is a Content Delivery Network (CDN)?
A Content Delivery Network (CDN) is a network that consists of edge servers located in different geographical locations globally. They replicate the content from your origin server and distribute it to your users, just so their requests are completed as fast as possible.
This adds up to providing your users with a unique and quality user-experience, given that your website is optimized.
If your users are satisfied with your website performance, then the search engines will probably be as well. So, the goal of implementing a CDN would be to enhance the performance of your website.
The CDN also helps in covering your Private Blog Network.
A Private Blog Network (PBN) is a grey hat SEO link-building technique, when you actually own multiple websites that provide your money site with backlinks.
When it comes to the safety of your network, the key is the PBN hosting provider that you’re going to choose, and Private Blog Network has an excellent breakdown on it.
If you get a reliable PBN hosting provider, then your network and main site will be successful. If not, it’ll probably fail. A Content Delivery Network will help every website of your PBN to be located in different parts of the world.
What Are the Benefits of Using a CDN?
There are several benefits that your website will have once you decide to use a CDN.
We’ll discuss the top three benefits that every website owner will enjoy once they implement a Content Delivery Network in their business strategy.
#1 The Load of Your Origin Server Will Decrease
Since a CDN consists of several edge servers that’ll distribute the content to global users, this will make things easier for your origin server.
So, once a user requests content or media from your site, the action will be concluded by one of the edge servers. This way, your origin server won’t have to handle all the requests and the load will be taken off it.
#2 The Speed of Your Site Will Increase and the Loading Time Will Decrease
Speed is a ranking factor for your website according to Google.
Google’s algorithm in 2010 takes into consideration the speed of your website for desktop searches, and in 2018, it’s a ranking factor for mobile searches.
So, since speed plays an important role in your site’s search engine optimization (SEO), implementing a CDN will help you achieve that.
In fact, with the help of a CDN, your website will load in less than 3 seconds, providing your users with the best possible experience.
#3 A CDN Offers You the Opportunity to Have Enhanced Security
Once you implement a CDN, all the edge servers that are distributing the content to users and satisfying their requests will act as a shield for your origin server.
Therefore, all the data on your origin server will be preserved because hackers, malware, and bots won’t be able to reach it.
If your system gets attacked, that will probably affect one of your edge servers.
However, the requests that need to be completed by a server that’s down will be overtaken by the edge server right next to it.
This means that the user-experience won’t be affected. A CDN will protect your website and maintain a good web performance.
When Should You Invest in a Content Delivery Network for Your Website?
There are many reasons that will help you decide whether your website needs a CDN or not.
For instance, if your website applies only to local users and won’t go global anytime soon, then you probably don’t need to implement a CDN.
Unless you want an improved level of security, then your site with low traffic can be easily handled by your origin server.
However, if you plan to have a lot of global users for your website, or it’s an e-commerce site, an entertainment site, or any site that includes a lot of media, then you should rely on a CDN.
For instance, if your site includes a lot of images or videos, you’ll probably have to implement a CDN to reduce the loading time of the media files on your site.
Also, a CDN will help you handle traffic spikes, which means that if your website has a lot of users who want to download or upload something at the same time, the process will be smooth for every user instead of keeping them waiting.
So, all website owners who’d like to provide their users with a good online experience should invest in a Content Delivery Network.
After all, a CDN is all about providing your users with quality experience, obtaining a good SEO ranking, and helping your site perform better.