How to Succeed in Affiliate Marketing With So Much Competition?

How to Succeed in Affiliate Marketing With So Much Competition?

Affiliate marketing has become more and more popular these days because it is so powerful and lucrative. It is one of the best ways for people to turn their passion into a thriving online business as well as their online money making machine.

But there's always a common concern that many beginners have, and that is...

"There are so many people doing the same thing in my niche. There are even experts with very well-developed websites in the market and I'm just a beginner. How to succeed in Affiliate Marketing when the competition is so intense? And how do I even compete with them?


I get it. I get this kind of questions all the time. In this post, I'm not going to teach you all the affiliate marketing tips and strategies because those can be easily found online.

What I want to share with you today is how to overcome these concerns mentally, which will help you take massive actions, stop procrastination, get closer to your goals and eventually succeed in affiliate marketing.

The Truth about Affiliate Marketing

Let me tell you the truth straight:

You can definitely succeed in affiliate marketing no matter how many people are there in your niche!

Yes, I understand that when there are more people in your niche, the competition is more intense and there are more keywords which are hard to rank for.

However, affiliate marketing is not about directly competing against your competitors. Instead, it is more about how you are going to market your affiliate product to your right audience.

The most important factor is really about your marketing skill, rather than your competition. If you can find a good target audience and find a way to offer them your help, you'll make sales. Simple as that.

Most people are too afraid of the potential competition. So they form an illusional barrier in their own mind, preventing them from moving forward. Ask yourself, is that you? 

How to Make the Competition "Irrelevant"?

Have you heard of the book called "Blue Ocean Strategy"? It's basically about making your competition irrelevant.

In affiliate marketing, the good news is that your competition is already irrelevant to you.

Why is that so?

Think about this. Even in the same niche, no two websites are the same, no two affiliate marketers are the same. Everyone of us have our own unique approach and our own knowledge to share.

Take the gym niche as an example. One person can be doing the niche on how to maintain and care for the gym equipment. The other can be what are the best gym equipment to be put at home.

As you can see, there are many many different ways to approach a niche and there will always be a target market for each one.

On top of that, all the contents you share will be different than other people in your niche.

To make the competition even more irrelevant, there are different platforms and channels for you to promote your affiliate products.

As for keywords, there are many powerful long-tail keywords you can target for you to stand out from the crowd.

So, why are you still worrying about your competition?

My Advice

  1. Find your interest/passion/hobby and your target audience.
  2. Most importantly, find the issue that your target audience need the most help.
  3. Then choose the best approach to target them, help them and recommend them the best solution (your affiliate products).

If you are following a great system like Wealthy Affiliate, which has helped lots of people to find success in affiliate marketing, you'll never fail... Unless you're not putting in consistent effort and are not patient enough. In other words, you want to find ways to get rich quick.

I can guarantee you that if you follow a good system and take consistent action, affiliate marketing is for everyone.

What's Next?

Having the right mindset and attitude about affiliate marketing is the key.

Once you understand all these, you'll slowly find that the competition can be irrelevant to you because no 2 marketers or websites are the same.

With some practice, you'll also learn how to build your own authority/influence and market the right product at the right target audience who are ready to buy from you.

Affiliate marketing is not dead. In fact, affiliate marketing is growing at the fastest pace ever, with an estimate worth of $5.97 billion by 2019.

So, what are you waiting for? Stop the procrastination and pessimism.

If you've not started your own affiliate marketing business or if you want to build a stronger foundation in affiliate marketing, click on the banner below I I'll walk you through step-by-step.

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Jerry Huang

Jerry is a young aspiring Internet Entrepreneur who started his online business at the age of 18. He is currently a Full-time Affiliate Marketer at Wealthy Affiliate, a community to help anyone start their own online business without prior experience. He actually achieved Financial Independence at the young age of 21. Read more about his story here!

Click Here to Leave a Comment Below 10 comments
ramakrishnan - August 16, 2018

Thanks for sharing these tips on affiliate marketing. These are very useful.

Michael Habib - November 3, 2017

Hey Jerry,
I am very happy to have read your post. You have calmed many insecurities I had. I can understand how important is the fact that no 2 marketers are the same and can each succeed in different ways to build trust with their readers.

I know that Wealthy Affiliate is the best place to learn. I have followed many courses and lessons online but once I found WA, I did’t have to look anywhere else. The fact that they offer very good information for free got me convinced to check them out.

You seem to do very well and I wish you a lot of success.

    Jerry Huang - November 4, 2017

    Hey Michael,
    Glad that I can help. You’re really at the great place in the good hands. A lot of successful WA members have shared that if you are able to follow the training closely and put in consistent actions with patience, you’ll see good results!

    I really wish you all the best as well!

Norman richards - October 31, 2017

I always enjoy your post because you have so much to offer and for those of us who are in this line of work can really always learn so much from you. Thanks for yet another awesome and encouraging post. The best of success to you and have a great one.

    Jerry Huang - November 4, 2017

    Hey Norman,
    It’s my utmost pleasure to be able to help. I thank you for reading and your kind words ๐Ÿ™‚

Stefan Vogt - October 31, 2017

Hi Jerry
You really know how to strengthen my faith in this business. I’m trying to do affiliate marketing but find it not easy. I guess there has a lot of content to be written in my niche and I must concentrate more on my target audience.

How do I find my target audience? Are there any tricks?

Thanks for your help!
See you, Stefan

    Jerry Huang - November 4, 2017

    Hi Stefan,
    I’m really glad that I’m able to motivate you. More content is definitely better. But what’s more important is the quality and user-friendliness of the content. In addition, you should also make it as SEO friendly as possible. For that, you can check out this post on optimizing on-page SEO.

    To find your target audience, here’s my advice:
    Ask yourself, what kind of information and value can you best provide for others? Then go and research on what kind of PROBLEM can you solve for other people with your knowledge and skills? Once you have very clear answers for these two questions, your target audience will be formed. They are the people you can help solve their problems with your knowledge and skills.

    I hope this answers your question and gives you some inspiration. Let me know if you need any help ๐Ÿ™‚

    All the best!

Marco SJ - October 31, 2017

This is a nice, encouraging and motivating post Jerry. Thanks for doing this.

It is true that while people may be in the same niche, no two websites are the same, nor are the affiliate marketers.

I will make sure to focus more of figuring out how I can help my target audience rather than on keywords.

Your advice is helpful. Thanks again.

    Jerry Huang - November 2, 2017

    Hey Macro!

    Itโ€™s my pleasure to be able to help and inspire you ๐Ÿ™‚

    Yes, focusing on how you can help your target audience is definitely the most important. But donโ€™t neglect the importance of doing a good keyword research as well.ย 

    First, choose a good keyword. Second, focusing on providing values to your target audience.

    Wish you all the best!


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