Cowboy Wealth Review – A Not Okay Funnel For Melaleuca!

Cowboy Wealth is a program founded by Chris and Cathy Sorensen. There’s no exact date as to when the company started, but the domain was registered sometime in July 2012. We believe that’s also about the time the company started. 

The team is comprised of international members according to their landing page. They also claim to teach you on several matters, such as helping you diet or saving money. 

But the exact income opportunity they provide is not mentioned on the landing page or their video presentation. In fact, their videos would probably have you believing you’re enrolling in a personal development class. 

When you sign up for the program, it’s still unclear as to what you’re signing up for because the landing page is sort of an invitation for you to register for something. 

As it turns out, you’re actually being funneled into a program called Melaleuca, a MLM company.

What is Melaleuca?

Cowboy Wealth is funneling you in Melaleuca, a MLM company that markets health and wellness products. The company was founded by Frank Vandersloot back in 1985 and operates out of Yellowstone Idaho Falls, Idaho. 

Even though their compensation plan clearly indicates that they’re a MLM company, Vandersloot insists that they are not a MLM company. 

We won’t be going over them in great detail because we already reviewed Melaleuca in another article. 

The Melaleuca Business Opportunity

Like most MLM companies, their main source of income is divided into two parts: 

• The retail commissions where you earn a commission based on the sales you make. This is just nothing more than your profit from the wholesale-retail price difference. 
• Recruitment commissions are the bread and butter of Melaleuca, and any other MLM company.

Recruitment is also one of the ways to move up in ranking and to earn more money. 

In Melaleuca, there are 37 rankings for the company and that’s a lot of ranks to move up to. 

How To Get Started with Cowboy Wealth?

You need to maintain a personal volume of 50 a month for Cowboy Wealth and another 150 PV a month for Melaleuca. You need to sign up for $29 one-time fee plus $19.90 annual fee and then purchase products for you to resell to other people. 

We assume that the PV referred to by Cowboy Wealth is the number of people you refer into the program. We just assume because they are not vague about their program at all.

Cowboy Wealth is not meant for anyone, and we’ll explain in the next section.

#1 Misleading Sales Page

Let’s talk about how misleading their landing page is, and believe it or not, this is a common tactic used by a lot of people. 

You see, they don’t want you to think you’re getting into a MLM company outright. When you join Cowboy Wealth, you think you’re getting into the program and then you’re going to be selling the Melaleuca products. 

Note that this is also a very creative way to get people into the business, props to the people behind Cowboy Wealth. 

But their sales page just has you thinking you’re enrolling into some form of personal development program when in reality, you’re enrolling in a MLM company. And that’s not a good way to get started with your business.

#2 No Products To Sell

Cowboy Wealth’s business model is vague, and we know for a fact that they do not have you selling anything. They only have you selling Cowboy Wealth, and then getting into Melaleuca. 

In this case, you’re joining Melaleuca, which is another set of compensation plan and income opportunity that you have to be mindful about. 

Sooner or leather, you’re going to forget you ever joined Cowboy Wealth and be focused more on Melaleuca. 

#3 Low Income Potential

Melaleuca does not give you the best income opportunity possible. As you can see from their income disclosure statement, you’re only making about $174 a month, or $2,093 a year. These are people below the Director and Director 2 rank, which comprise 90.2% of the distributors. 

That doesn’t really add any confidence to anyone who wants to join the program.

There’s nothing to like about Cowboy Wealth. 

Cowboy Wealth is a legitimate program that funnels you into a MLM company called Melaleuca. They don’t have any income opportunity outside of Melaleuca, so again, this is just a glorified landing page or sales funnel. 

They do a good job at being vague for what they provide, so you don’t ever think that you’re going to get sucked into a MLM opportunity. 

On the topic of MLM opportunity, Melaleuca doesn’t really provide you with a decent income potential. As you can see, their income disclosure only shows that 90% of their members are earning a couple of hundred dollars a month. That’s not exactly something I’d quit my job for.