Store Formula Review – Read This Before Buying The Course!

Store Formula, or Store Formula 3, is an ecommerce training course that teaches you how to combine dropshipping and Commerce HQ. 

The goal of this program is to help you create a self-sufficient ecommerce business. It introduces you the concept of dropshipping and how to generate traffic to get people to your business. 

Who is Jon Mac?

Store Formula was created by Jon Mac, who happens to be the co-founder of CommerceHQ. CommerceHQ is a course that helps you build and launch your ecommerce stores. 

He also has his own YouTube channel where he provides free training and mindset training related to ecommerce and business in general. 

He bills himself more as a motivator than an ecommerce guru. He put together Store Formula to encourage people to get into the business of making money online. 

What’s The Cost?

Store Formula will cost you $997, which is considered affordable given the price range of most ecommerce courses out there. 

You’ll also need to set aside budget for the use of other tools such as Commerce HQ and paid traffic. You’ll need about $2,500 to $3,000 to get started and to ensure that the methods taught by Store Formula will work for you.

Store Formula is regularly updated and uses different methods to help you make money online. But the main focus is through dropshipping and CommerceHQ, Jon’s other platform. 

You’ll be going through video tutorials and lessons, with some over-the-head discussions and webinar-style presentations mixed. 

There are also text resources to support your learnings in this course. 

This is what you’ll be getting over the span of four weeks: 

WEEK 1: Build

There are 10 videos on how to set up your store. This will not be done using Shopify but through CommerceHQ.

WEEK 2:  Select

You’ll find 10 videos that will teach you about product selection and how to find products for your store. 

WEEK 3:  Launch

The third week will cover the topic of using ads to drive traffic to your website/store. You’ll also learn how to set up your Business Manager in Facebook to help you with your paid ad campaigns. 

WEEK 4:  Outsource

The last week is focused on automating the business, specifically through outsourcing. Here you’ll learn about hiring people to help you with 90% of running the business. You’ll then focus your time and efforts into scaling the business further. 

Bonus: 5 Modules 

There are bonus modules included with Store Formula. These bonuses include: 

• Access to the Accelerator Ap

• Free access to CommerceHQ for a year

• Six different online stores

And more…

You can also interact with Jon and his teaching team and have your questions answered by them.

Store Formula is not something that we’d recommend to anyone looking to start their ecommerce business. 

The truth is there are better courses out there for your money. Sure, you end up spending more but you’re getting the best bang for your buck.

#1 Dropshipping Is Difficult

Dropshipping is lucrative but it’s difficult. You have to be on top of things for your ecommerce store, and this means keeping tabs with new products from your supplier or manufacturer. 

The upside is that you don’t have to purchase products for inventory because you’re just the middleman between customer and the supplier. Once a customer buys from you, the supplier will be the one to fulfill the order. You earn a commission or whatever the profit was (profit is the difference between your retail pricing and supplier’s wholesale pricing). 

The profits are probably horrendous, but you make up for it in volume. But you have to be able to sell in volume at any given time to make things worth your while. 

#2 Facebook Ads Are Expensive

Facebook Ads are expensive, and sadly, this is the only source of traffic that this course will discuss. It won’t talk about using social media posting, YouTube marketing, or even SEO. 

For beginners, paid ads shouldn’t be on their radar. They should be learning the basics of Internet traffic and the corresponding methods. They should only tackle paid ads if their stores are profitable. .

#3 Post-Covid Logistics

Logistics Post-Covid are a nightmare. Travel restrictions, flight cancellations, and even freight ship delays can mean the difference between a positive and negative store experience for your customer. 

Let’s not forget that your products will be sourced from China, so shipping them to the USA or other countries is going to be difficult.

Honestly, we don’t really find anything that stands out from Store Formula. The course is relatively short and it doesn’t really cover a lot of the basics that most beginners should be learning. 

Store Formula is a legitimate training course that focuses on ecommerce, dropshipping, and paid Facebook ads. But the course is underwhelming to say the least, even for the price you’re paying. 

You’re better off spending your money for other courses. We know the best ecommerce courses are expensive, but we can tell you that they’re worth the money if you’re really serious about building this kind of business. Consider it an investment, if you will.