What Is Affluent Academy? It’s a Legit Digital Marketing Agency Course!
Welcome to my Affluent Academy review!
With this looming Covid-19 Pandemic, businesses are transitioning their services over to the digital side. Now more than ever, they feel the need to establish their footing and reputation online.
This is why there’s no better time to start your own digital marketing agency than now. But how can you do that exactly?
Well, one course such as Affluent Academy is designed to help you with that.
First of all, I must Congratulate you for taking your time to do your own research before buying into any "seemingly good" product.
That's the way to avoid scams and find the legitimate way to make money online!
Let me be completely transparent with you, I'm not associated with Affluent Academy in any form.
So, rest assured that I'm not here to pitch or sell anything to you.
Instead, I'm here to reveal what this course is going to help you out with...
Affluent Academy Review Summary
Product Name: Affluent Academy
Founder: Jordan Platten
Product Type: Digital Marketing Agency Course
Price: $1,497 one-time fee
Best For: People who are serious about opening up their own digital marketing agency.
Summary: Affluent Academy is a digital marketing agency training course designed by Jordan Platten. It's a very comprehensive training course and you're getting high-quality education. There's only one bad thing about this program and that it's expensive.
What is Affluent Academy?
Affluent Academy is a training course coming from expert marketer Jordan Platten that teaches you how to build your own digital marketing agency.
You read that right. You’re not training to be an employee here. You’re training to become a business owner running an agency.
The course has been around for a few years, but it’s been updated to 2020 content and is hosted on the Teachable Platform. This ensures members that all videos are of great quality.
The course is split into 10 modules with 1 Bonus Module. The modules include over-the-shoulder training as well as a recap quiz, which is something you need to do to complete the module before moving on.
Who is Jordan Platten?
Affluent Academy is designed by Jordan Platten, a successful online YouTube entrepreneur who shares his experience running a social media marketing agency with his 60,000 subscribers.
He regularly posts videos on his YouTube channel that covers topics such as starting an agency, making different types of ads, and daily vlogs.
Not too long ago, he was promoting a different SMMA (social media marketing agency) course, but this seems to have rebranded to Affluent Academy.
Before the pandemic, he regularly ran live events such as Millennial Marketing Mastery, which was held in New York.
Inside Affluent Academy
The course is very thorough and goes over how to build a digital marketing agency from the ground up.
This is a breakdown of each module and what you can expect from them:
Module 1 – Foundations
This is an introductory module that defines the course and social media marketing. Platten covers the basic principles that you need to have in order to succeed in this industry.
Module 2 - The Launch Sequence
This module covers everything about setting up before launching your business and getting clients. This is where you learn topics such as pricing, niches, creating a website, and building a brand.
Module 3 - Sales Prospecting
This module covers about getting clients and comes with 7 videos that covers different ways to do this. The videos are lengthy and go over 45 minutes.
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Module 4 - Securing Meetings
This covers how to go out and meet business owners to convince them that they need you to run their ads. This module covers the different ways to get their attention including emailing, cold calling, social media messaging, and in-person meeting.
Module 5 - How To Close Clients
The biggest module on this course covers hours and hours of videos that teaches you how to close negotiations and have businesses working with you. This ties in with Modules 3 and 4.
Module 6 - The Science Of Getting Results
This talks about understanding the consumer mindset and the psychology of customers. This also talks about the different methods of marketing as well as an introductory course to running Facebook and Instagram ads.
Module 7 - Comprehensive Ad Creation
This module has 6 videos that teaches you how to build ads to get customers for your clients.
Module 8 - Skyrocketing Return On Investment
This module follows on Module 7 and covers more advanced topics on building ads for clients’ customers. This covers different strategies for Facebook and Instagram such as creating lookalike audiences, retargeting, and building funnels.
Module 9 - Mastered Strategies For 2020
This talks about approaching various niches for 2020. The niches include shopping, fitness, and dining just to name a few.
Module 10 - 7 Figure Agency Scaling And Automation System
This is one of the more important modules that teaches you how to scale and automate your business.
Module 11 - Bonus Lessons
- The 11th module covers bonus lessons, along with a few resources such as:
- Private Mastermind Facebook Group
- Email support with Jordan
- Script, contracts and funnel templates
The Facebook group doesn’t have a lot of members, but it’s consistently growing. The email support is appreciated, but we don’t know if Jordan or any of this team responds to you or not.
The templates, contracts, and scripts also come in handy.
How To Get Started with Affluent Academy?
The course costs $1,497 and is the regular price. We don’t know as to when Jordan will offer a discounted pricing for this one.
Jordan also advises to use PayPal credit, which is more of a Buy Now Pay Later option if you can’t afford the course. I would advise you not to because you’re going to be paying a monthly installment fee even if you don’t want to continue with the course anymore.
Then we have the refund policy in case you don’t want to proceed anymore.
Affluent Agency Refund Policy
Like most digital courses, the refund policy runs on an action-based guarantee. This means that you have a 30-day refund based on your ability to follow the course steps.
They think that you can secure a client with a minimum of $500 within 30 days if you follow the instructions and the course lectures closely. If you stick to the lessons and fail to get a client signed within this period, you get a full refund of the purchase price.
Then there’s the additional requirement of scheduling a call with their accountability team and following sales targets 5 days per week. This means that you must input your performance figures into their database so they can track your progress.
If you don’t do this, then you can’t claim a refund.
Who's Affluent Academy For?
Affluent Academy is for the serious people who want to build their own agency. I would consider this to be an investment for building your own business.
What I Like About Affluent Academy?
#1 Comprehensive Training
The training gets you a solid foundation on building your own digital marketing agency. Platten gives you the ins and outs of starting and running an agency based on his own experience combined with real world strategies.
#2 Jordan Has The Reputation To Back It Up!
Jordan Platten isn’t one of those “fake it till you make it” gurus. He doesn’t have his photos taken with backdrops of lavish mansions and sportscars. He knows what he’s talking about when it comes to digital marketing, and you’ll see from his YouTube channel just how he delivers his information.
Affluent Academy Ugly Truths Revealed!
#1 It's Expensive
Digital marketing courses are expensive, and we all know that because we reviewed these courses made by Tai Lopez:
Of course, I would consider this to be an investment given that you’re being taught by industry experts and not just some wannabe guru off the streets.
#2 It's a Tough Business Model
There’s no doubt that there’s a need for people who can do Facebook ads for small businesses, but it’s a tough business to get into.
You’re not going to get a client overnight, and you’re going to work your butt off to land one. It’s a lot of pressure, but once you get your first client, it’s all downhill from there.
Is Affluent Academy a Scam?
I would say that Affluent Academy is a very legitimate program and we would probably recommend this to anyone considering to start their own digital marketing agency.
- The course content is comprehensive and you’re getting a lot of educational content for its value.
- Jordan Platten is a very well-established marketer and shares his experiences in his YouTube channel. You can check his videos out and get a feel of how he approaches the marketing side of things.
However, it’s quite on the expensive side so we advise you to not invest in it until you’re fully committed to starting your own agency.
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How I Make a Living Online?
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